Wednesday, November 3, 2010

Guinness and its role in Jamaican Culture

Guinness is a Great Beer. Growing up I remembered seeing my uncle's liquer cabinet stocked with a case of Guinness. He would laugh jokingly to my aunt and say......." I buildin' the strength in ma back for you. You nuh see how you thick and big?" In my innocent i had no idea what this satement meant until I got to high school and learnt of the roots concotion.
Roots is believed to 'stregthen a man's back' to increase performance in the bed. and Guinness was the main ingredient.........I guess thats where the Reach for Greatness slogan comes in. Guinness mixwed with peanuts, supligen, vanilla, nutmeg is the pefect STRONG BACK supliment. Even Damian Marley gave credit to this mixture in his song 'Guinness and Peanuts'
In typical Jamaican Dancehall culture, real man drink Guinness. At dances you would see men standing near the sound box with a 'one guinness' bouncing to the beats of the music. Guinness seeped its way into popular dancehall rythm. The popular Red Bull and Guinness rythm displayed a eckletic array of dancehall beats and dances.
On October 23, 2010 Jamaicans came out in their numbers to represent the great Brand of Guinness. Guinness Brand held a concert to celebrate master brewer Arthur Guinness and the great legacy he left for many to enjoy.
 Guinness a great Brand and a Great Beer

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